3 Ways To Promote Your Business During The Holidays

Promoting your business in an effective and budget friendly way can often be a challenge for many business owners. At ASAP Signs, we understand this challenge and work with our clients to come up with strategic solutions. Here are 3 ways to promote your business during the holidays that you may want to consider:

1. HOLIDAY BANNERS: Holiday banners both inside and outside of your business can help to improve visibility, increase holiday sales and bolster branding. You can incorporate holiday graphics and colors into your banner, as well as special holiday offers.  Festive banners can help instill customers with the holiday spirit, which often leads to holiday spending.

2. HOLIDAY ADVERTISING WRAPS: From pens and display cases to vehicles and boats. We can wrap it all. Specially marketed holiday gift items or give-aways are great for business. A nice holiday pen or cell phone case with your logo, a coupon or slogan with some holiday flair are perfect this time of year. Advertising wraps are often an overlooked and underrated marketing tool. 

3. OUTDOOR DECORATIONS: Simply decorating the exterior and interior of your business for the season can improve customer mood, spending and referrals. Adding holiday lighting, wreaths and bulbs can greatly improve the look and feel of your business during this season. 

We hope these tips on promoting your business for the holidays helps your organization's promotional efforts. Feel free to contact us to learn more about how our products and services can benefit your business. The ASAP Signs team wishes you all the best during the holiday season and we look forward to a New Year and more opportunities to serve you. 

Contact ASAP Signs Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212

Happy Thanksgiving From The ASAP Signs Team

This is a perfect time of year to take a moment to simply appreciate all you have to be thankful for. Life is not all about receiving though. Giving is an even more important part of our story. At ASAP Signs, we believe that contributing to the community around us during the holidays and throughout the year is paramount.  

A few of the ways in which we better the local community around us includes donating banners and signs to worthy local organizations. We are especially proud to have done just that for the Walton High School Takedown Wrestling Club. We also discount our signs and banners for local churches and other non-profits. ASAP Signs also donated installation time to the Oakland Heights Baptist Church in Cartersville. 

We love being a part of the Cobb County community and appreciate the support they have shown us for so many years. We sincerely hope you and your entire family have a beautiful Thanksgiving Holiday!

Contact ASAP Signs Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212

3 Things You Should Consider When Buying A Custom Banner

The right custom banner can attract attention and elevate the look of your event. It’s important to customize your banner in the correct way to maximize its effectiveness and appeal.  Here are 3 things to consider when buying a custom banner:

1. WHAT SIZE BANNER DO YOU NEED? 

It is a good idea to take measurements of the area where you want the banner placed. Then you will need to consider how much of the area you want the banner to cover.  For example, if a wall is 20 feet wide and 8 feet tall, filling an area with a banner that is 10 feet wide and 4 feet tall may be sufficient. Once you have a general idea of size, then you can contact your signage professional for further recommendations and to place your order.

2. WHAT COLORS SHOULD I USE ON MY BANNER?

You will want to choose colors that stand out and have a sharp contrast. For example, Yellow & Black, Red & White, Black & White, Red & Yellow, Violet & White and Sapphire Blue & White. If a logo is going to be placed on the banner, it would be best to go with a contrasting background color to make the logo more noticeable.

3. WHAT MATERIAL SHOULD I USE FOR MY BANNER?

Choosing the correct type of banner material is dependent on where the banner will be used (indoor or outdoor), exposure (how long will the banner be out in the elements), banner finish (matte or gloss) and cost. Common options are polyurethane and vinyl. Your sign company should be able to advise you on what material will be best based on banner usage. 

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www.ASAPSignsATL.com
770-889-1212

So What Is Wayfinding Signage & Why Is It Important?

Even if you have never heard the term wayfinding signage, you have definitely seen it. They surround us all the time, everywhere. These wayfinding signs point us in the right direction to navigate a given space, inside or outside.  Good examples of this type of signage include, directional signs in an airport or hospital that indicate where you are or where you are going.  They are also used in shopping centers, parking lots, medical buildings and mass transit stations.

The Four Main Types of  Wayfinding Signs Are:

• Identification – marks an area and gives a name to a location
• Directional – guides people to a specific location
• Informational – gives facts about the location such as hours of operation or Wi-Fi availability
• Regulatory – provides information on what is and is not allowed in an area, such as No Smoking

Wayfinding signs should be simple, blend with their environment and hidden in plain sight.  By focusing signage on navigational needs, customers can accomplish their purpose for being at a location and not feel the frustration of getting lost.  Good signage leaves a positive first and last impression. Contact us for all your wayfinding signage needs. 

Contact ASAP Signs Marietta Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212

4 Reasons Why You Should Consider A Channel Letter Sign

There are so many sign options available to business owners. Deciding which type of sign will maximize your exposure and create the most aesthetic appeal can be difficult. Channel Letter Signs are often a great choice because they offer so many advantages. Here are 4 reasons why you should consider a Channel Letter Sign:

1. Distinct Look: Each letter has its own structure and separate illumination providing a very professional and highly visible appearance.

2. Variety of Options: Many options are available in regard to size, shape and lighting.

3. Brilliant Illumination: They are highly visible with a variety of lighting options.  Channel letters offer multiple options for how they emit light depending on desired effect.

• Front Lit – emit light only from the front of the letter

• Reverse Lit – lighting is directed toward back of letter giving a “halo” effect

• Front/Back Lit – letter is illuminated from front and back giving a dramatic effect

• Open Face letters – usually uses exposed neon lighting for very noticeable nighttime lighting often used by night clubs and restaurants

4. Energy Efficient: Channel letters can use LED or Neon –LED lights are more energy efficient and durable during shipping and installation than neon.  LED is becoming more popular due its energy efficiency.

Contact ASAP Signs Marietta Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212

Connect With ASAP Signs Marietta Online

At ASAP Signs we like to get to know our customers. As a leader in the signage industry, we understand that listening, engaging and responding to our clients is paramount to offering quality service. We welcome our clients’ feedback and inquires and invite you to connect with us online.  

CONNECT ASAP SIGNS

Like Us On Facebook

Circle Us On Google +

Follow Us On Twitter

By connecting with us online you will be able to stay up-to-date on new services, special offers and helpful tips. We look forward to connecting with you. ASAP Signs offers a full suite of signs including:

Electronic Message Boards

LED & Digital Signs 

Exterior Monument Signs 

Full Color Vinyl Banners 

Interior Logo Signs 

Lobby Signs

Lighted Signs 

Vehicle Wraps and Graphics 

Custom Wooden Signs

Contact ASAP Signs Marietta Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212

How To Choose The Right Digital Sign

Digital and electronic signs offer a unique array of benefits that can elevate your marketing and branding. Different types of digital signs offer different features, so it is important to pinpoint what features will be most helpful for your business. Some of the benefits of LED signs include:

·         24/7 ability to communicate with your customers

·         Enhances your brand using graphics and logos

·         Communicates company and event info as needed

·         Displays images, messages, photos and videos

·         Ability to have scrolling messages and news feeds

·         Capability to schedule messages in advance

Selecting the most beneficial features based on your marketing needs is crucial. You want to maximize your signage investment to the fullest. We have listed a few questions below that you may want to answer before deciding what type of LED sign is the right one for you.

How do I choose the right LED sign:

1.       How far away will my audience be from the LED sign?  Be sure your audience will be able to read the entire message clearly.  Choosing the wrong display may not effectively communicate your message.

2.       How much time will people have to read my message?  Determine how much time your target audience has to read your message.  Are they driving by at 55 mph, walking or stopped at a traffic light?  You don’t want them to miss your message.

3.       What do I want to communicate to my audience?  Take time to determine your message. Keep in mind short, clear and concise messages are the most effective.

Contact ASAP Signs Marietta Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212

5 Great Reasons to Wrap Your Company Vehicle

Many business owners and employees are always out and about in a company vehicle. So why not maximize your marketing exposure at the same time? Custom vehicle wraps can be a valuable marketing tool that is also cost effective. You can get your business noticed while it is on the road or parked when you have an attractive and appealing vehicle wrap. Here are 5 great reasons why you should consider wrapping your company vehicle:

1. Budget Friendly – The cost of high quality vehicle wraps is very affordable. When created with effective graphics and a strong call to action statement, they work as an effective, long term marketing tool.  The wrap itself will last for years, while continually increasing your marketing exposure. 

2. Non-Stop Advertising – A vehicle wrap will continue to advertise every moment your vehicle is driven or parked in a visible location.  Your vehicle advertising wrap is like having a marketing rep working for you all the time. 

3. Easily Removed – Wraps can be removed when YOU want.  This is a valuable added convenience. If you decide to trade in your vehicle, the wrap will not affect your trade-in value because it can easily be removed. 

4. Generate Excitement – Vehicle wraps can help your business create a buzz. Well-designed graphics will grab the attention of consumers and potential clients everywhere you go.

5. Builds Your Brand – This type of creative advertising can really help to build your brand in your target geographical markets. Consumers can more easily identify with your business and recall important information about you when they see your name and brand repeatedly.

We specialize in vehicle and advertising wraps at ASAP Signs.  We create vehicle wraps that are attractive, durable and eye-catching.  We work with local Marietta and Atlanta businesses to help them elevate their marketing and branding. Call us today to learn more or to place your order.

Contact ASAP Signs Marietta Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212

Value of A Sign | Marietta Sign Company

Commercial signs for businesses are often taken for granted by both business owners and consumers. But when you truly reflect on them, you can see their immense value to both parties. They are continually alerting us about everything around, from local restaurants to area universities. How would you find your friend’s subdivision so easily without that prominent monument sign in front? Signs provide businesses and organizations with the high visibility they depend upon. Here are just a few areas that reflect the true value of a well designed and installed commercial sign:

Longevity

•         Online ads disappear, sometimes in seconds

•         Signs work 24/7 day and night, year after year for your business

•         View as an investment not an expense

 

Generates Sales

•         Provide customers with accurate picture of sales and services

•         3 fold purpose - identify, advertise and find business

•         High frequency, repeated exposure that help customer recall

•         Location of sign is usually highly visible and convenient

Cost

•         High value when breaking down cost over life of the sign

•         Very inexpensive form of long-term advertising

When you need a commercial sign in Metro Atlanta, contact ASAP Signs. We understand just how important having the right sign is to your business. We look forward to serving you and answering any of your questions.

Contact ASAP Signs Marietta Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212

What to Consider Before Having a Custom Sign Made?

Custom signs are serious business when you consider the impact (or lack of) they make. You really want to think carefully about all possible aspects of your sign project before starting it. Here are some questions you will want to ask yourself before having your custom sign created.

1.       What is the goal for your sign? A sign is a great opportunity to bring in business and drive sales.  Do you want your sign to just identify your location or drive sales (or both)?

2.       What is your budget? Signs can be all price ranges from $50 to thousands of dollars.  Knowing your budget will help determine your options.

3.      Who is going to design your sign? Sign design is critical.  You need to decide if you are going to hire a professional or put together your own design?

4.       What are the copyright laws involved? You have to consider copyright laws.  Be careful not to infringe on any copyrights when creating your sign.

5.       Will you need to obtain your permit or will your sign company take care of permitting? All outdoor signs/banners require sign permits.  This is critical to look into ahead of time.

6.      Where are you going to place your sign? Location is key.  What’s the point of having a sign made if it is not visible to traffic? You also need to ensure you are following sign ordinance laws.

Contact ASAP Signs Marietta Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212

Need A Professional Banner In A Hurry? | ASAP Signs Marietta Custom Banners

Proms, spring break, and graduations are right around the corner. Custom banners are perfect for these occasions. Here at ASAP Signs in Marietta, we specialize in creating custom banners for all our special events and occasions.  Our banners can elevate and memorialize your celebration.

We offer banners that are custom made in full color at any size. We can also assist you with your design if you need help coming up with a creative idea. Upon your design approval, most banners will be produced within 24-48 hours. We have created hundreds of banners and offer a full line of indoor and outdoor custom banners. Click here to take a look at some of the banners that we have created. Also take a moment review this information: “What to know when buying a banner”.  From graduation banners to party banners, we have you covered. Let us get started on your banner today!

Contact ASAP Signs Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212

Your Sign Reflects Your Brand | Sign Company Marietta

Your brand is everything and everything is a part of your brand.  This applies to everything from a fancy website to the very roots of your business: the front door.  Even businesses that don’t rely on customers on site or foot traffic have committed to presenting their brand at their doorstep.  The best and most important way to express your brand is with a new or updated sign for your business. 

When considering new signage for your business, you must follow the same principles of design and graphic work that you might with any aspect of your marketing.  Whether you are a small business or a large franchise, you wouldn’t just find a picture or a font on the internet and send it over to a signage company.  If you are considering a new or updated sign for your business, please consider the following factors for your purchase.

1)     Consult a Professional - Contrary to what your budgets or management might tell you, design work is not easy or cheap.  It is not possible to just print a logo or put a sign together in a Word document and send it to the printers for high quality work.  The first step to proper, attractive signage is to consult the professionals who can work with you or your design team to produce the highest quality signage possible.  From initial consults, acquiring quotes or learning the limitations of your designs (and budget,) a signage professional can help you find the best route for your business.

2)     Mind Your Neighbors – Many buildings that businesses lease from come with rules and regulations that businesses must follow, much like an HOA for a condo.  If you’ve ever seen a strip mall or business lot where every business has the same font or color above the door, this is because of leasing regulations in that area.  Before wasting your time and energy on a brilliant design, consult with your landlord to determine what kind of signage you can place on the property.

3)     Budget Before Commodity – One of the biggest mistakes business owners make, especially in small businesses, is not budgeting properly for something like signage work.  You get what you pay for and the old adage certainly applies here.  If you want an engaging, standout sign that attracts customers to your door, you must be willing to pay for it.  If you follow step one and consult a professional early, you can get a great idea of the kind of work you can expect at various price points.

4)     Be Open Minded – Perhaps the most important thing to consider is that in business, much as in life, not everything is going to go according to plan. Limitations outside of your control - such as building code restrictions - may alter your original design. However, if you’ve followed the steps above, you will likely end up with a sign that is perfectly suited to your building, needs and brand. 

Always remember that with the help of design professionals, smart planning and a healthy attitude, you can find the perfect signage for your building, advertising or lot.  With the proper steps taken, your business or franchise can ensure that your brand extends to the starting place of your own business: the front door.

Contact ASAP Signs Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212