Wednesday, September 23, 2015

So What Is Wayfinding Signage & Why Is It Important?


Even if you have never heard the term wayfinding signage, you have definitely seen it. They surround us all the time, everywhere. These wayfinding signs point us in the right direction to navigate a given space, inside or outside.  Good examples of this type of signage include, directional signs in an airport or hospital that indicate where you are or where you are going.  They are also used in shopping centers, parking lots, medical buildings and mass transit stations.


The Four Main Types of  Wayfinding Signs Are:

  • Identification – marks an area and gives a name to a location
  • Directional – guides people to a specific location
  • Informational – gives facts about the location such as hours of operation or Wi-Fi availability
  • Regulatory – provides information on what is and is not allowed in an area, such as No Smoking

Wayfinding signs should be simple, blend with their environment and hidden in plain sight.  By focusing signage on navigational needs, customers can accomplish their purpose for being at a location and not feel the frustration of getting lost.  Good signage leaves a positive first and last impression. Contact us for all your wayfinding signage needs. 

Contact ASAP Signs Marietta Today for a FREE QUOTE
www.ASAPSignsATL.com
770-889-1212